Janssen – Spravato
We made this playful animation for Janssen in collaboration with Video Factory. The purpose of this animation is to inform doctors and patients about Spravato, a medicine that is used against depression.
With the Spravato style guide at hand, we made a storyboard and style start. This style had to be fun to look at but radiate professionalism towards the viewer.
We have been able to satisfy the customer through clear icons, transitions, and a calm structure. The video is currently in use to make doctors aware of the existence of Spravato.
Alexander de Coen
March 8, 2022